From Serendipitous Discovery to Quality Commitment
It all began with an accidental kitchen experiment. A few slices of beef, cut too thin, were left in the dehydrator overnight, transforming into golden, crispy chips. The unique texture and flavor impressed everyone who tasted them, inspiring us to turn this happy accident into a product.
In search of premium ingredients, we visited multiple ranches across New Mexico. We ultimately chose Rio Grande Highland Ranch, where grain-fed Wagyu cattle thrive in pristine conditions, developing tender, well-marbled meat. The ranch's open pastures and excellent husbandry practices provide a reliable source of quality ingredients.
Transitioning from home cooking to commercial production required extensive testing and refinement. By carefully controlling slice thickness, marination time, and drying temperature, we perfected the process to preserve that signature crispness. Partnering with a local professional processing facility allowed us to maintain food safety standards while retaining the homemade character.
The ranch's natural setting forms the foundation of our product's quality. Spacious grasslands, fresh air, and ample room for the cattle to roam contribute to their healthy growth. This commitment to sourcing excellence remains central to our product integrity.
Every detail matters in our production process. From ingredient selection to final packaging, each step undergoes rigorous quality control. Professional equipment and a comprehensive quality management system ensure consistent, safe products that still carry the artisanal touch.
Seeing the cattle graze peacefully always reminds us of our founding principle: combining premium ingredients with thoughtful craftsmanship to create simple yet exceptional products. From that initial discovery to today's consistent production, every step reflects our unwavering commitment to quality.
As our products gained recognition, we gradually expanded our product line to include chicken jerky, pork jerky, fresh-cut steaks, and even craft beer in collaboration with breweries. Yet, we have always maintained the same quality standards we started with. The story continues, and Sup7 remains steadfast in its original commitment to creating exceptional products.